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  • Writer's pictureInga Jonikiene

5 Design Trends to Watch in 2023: What's Hot and What's Not

Design trends are constantly evolving, and as we approach 2023, it's time to take a look at what's hot and what's not in the world of design. Here are five design trends that we predict will make a splash in the coming year:


1. Bold Typography

Big, bold typography has been a popular trend for a while now, and it's not going away anytime soon. In 2023, we expect to see even more brands using bold, attention-grabbing type to stand out from the crowd.

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2. Monochrome Palettes

Monochrome palettes have been popular for a few years, but they're still going strong. In 2023, we expect to see more designers experimenting with different shades of a single color to create impactful and harmonious designs.



3. Dark Mode

Dark mode is not a new trend, but it's still going strong. With more and more people using their devices in low light situations, we expect to see more brands adopting dark mode to improve readability and reduce eye strain.


Dark Mode in Website Design

4. 3D Design

3D design has been around for a while, but it's becoming more accessible and popular than ever. In 2023, we expect to see more brands using 3D design to create dynamic and interactive experiences for their customers.


5. Sustainability

Sustainability is a hot topic across many industries, and design is no exception. In 2023, we expect to see more brands incorporating sustainable design practices into their branding and packaging, with a focus on eco-friendly materials and designs that have a positive impact on the environment.


While these trends are definitely worth keeping an eye on, it's important to remember that not every trend will be a good fit for every brand. It's important to choose the design elements that best fit your brand's identity and values, rather than following a trend just for the sake of it.


So, as you start planning your design strategy for 2023, keep these five trends in mind and consider which ones might be a good fit for your brand. By staying on top of the latest design trends and incorporating them in a thoughtful and intentional way, you can keep your brand looking fresh and relevant for years to come.

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